Kt McBratney
General Partner
Atlanta
Experience
With a nearly 20-year career across tech, nonprofits and the private sector, I've been a founder, marketing leader, agency partner, accelerator participant, startup adviser and more. The past decade I've worked exclusively with early-stage startups — nearly all of them founded by historically excluded founders. At the heart of it all? Building beloved brands, creating community as an advantage and working to unlock scalable, non-extractive business models.
Expertise
Talk community, brands and marketing to me! Bringing people together authentically is my superpower, rooted in great empathy, humility and curiosity. Because I've worked across the spectrum of the business lifecycle, from creating brands and communities from scratch to growth and scaling, I bring a unique perspective and deep experience in strategy and execution to every relationship.
Personal
I don’t fit into boxes — and that's a great thing. I'm fueled by disrupting the status bro — challenging why are things how they are and asking what how we might do things differently to drive better businesses and a better world. Outside of work, I'm a visual artist, parent, writer and voracious reader. My dream job is to be a Jungle Cruise skipper, a role I truly wouldn't take for granite.